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|
 Faced
with a deadline that I was unaware of until only days before, I
managed to produce first a formatted but unedited book at Claus'
request, a sample chapter, and finally, as contracted, a fully edited
complete book. Along with it, Claus gave me a variety of web tools
(downloadable pages) on a variety of techniques related to Hotelbooster
II, the book itself, which required calling on years of experience
working for Goodyear International's in-house advertising and marketing
departments. |
| The
essence of what Leon calls the "Hotelbooster Method" is
service. Service means contact with the customer, conversation,
understanding, and empathy. It means "being there 100%, 100%
of the time." With tables and charts, and a simple, but ingenious,
"Hotelbooster Wheel," Hotelbooster II
shows how to find those points of contact and how to engage the
customer. It is through exceptional service that the possibility
of additional sales or at the least customer loyalty is earned.
|
| Part
of the challenge in adapting the book to the US market was recognizing
words, such as "turnover," that mean something else in
the UK; or words like "servicing congress" that also mean
something else here. |
| Fortunately,
I had great help from editor and friend Sandy Dugan. She was able
to do the final proofreading, which, after well over 400 hours of
work, was needed by my sore and bloodshot eyes. |
 |
Hotelbooster II:
From Booking to Departure,
by Leon Birdi, www.hotelbooster.com |
| It
was an exciting job. Best of luck to Leon Birdi, Claus Bjerregaard,
Bo Anderson, Robert Macek, and Robert Wayne. |
That is what I wrote
when the job was still ongoing; although I had not been paid, I
had Leon Birdi's assurances in a dozen emails that I would be paid.
Despite offering a 26% discount of the first bill, and trying to
work with them, only 90 out of 560 hours have been paid. it appears
that the Hotelbooster Method
is a hoax. |
| Salesbooster Group North America, NORTH AMERICA, INC, 3565 Piedmont Rd NE, 1 Piedmont Center, Suite 400, 30305 Atlanta, Georgia |
For large sections
of the book, perhaps as much as 30%, I used Google's translation
service, translation.google.com.
I compared the Danish to literal English translation from Google,
to the English translation sent by Leon, to understand what he meant.
Translation.google.com gives a good literal, not literary, translation.
|
